L'Oréal Professionnel TechniArt Flex Blowdry Cream 150ml

MULTI-BENEFIT: This blowdry cream gives you 10 benefits to perfect your blow-dry result.
1. Heat Protection up to 230 °C*
2. Anti-Frizz
3. Shape Control
4. Blow-dry Facilitation
5. Formula Reactivation to Reshape with Heat Tools at 150 °C (minimum)
6. Shine
7. Anti-Breakage
8. Nourishment
9. Smoothness
10. Discipline

PROFESSIONAL FORMULA: Containing a thermo-reactive agent, this advanced cream offers the ultimate heat protection for blow-drying.

At L’Oréal Professionnel, we believe in the powerful combination of advanced research and professional expertise to give you the hair you’ve always wanted. Our most innovative products are used and approved by some of the greatest names in hairdressing, allowing us to be at the head of both trends and technology. You'll find our products backstage at the biggest fashion week shows and in the hands of our top stylists. Everyone’s hair is different which is why we have an extensive range of haircare, styling, and colour products to meet your individual needs.